Reem (LNR)
Brand: Minimalist
Category: Handbags
Collection code: LNR
Products in this book: 4
Seed last updated: 2026-01-27
Copy source: PDP Translations sheet: Handbags New PDP
Active products at 31-Jan snapshot: 4
1. Collection identity
Story & positioning
The Reem handbag is functional, fitting your phone and essentials with ease. Its zip closure keeps belongings secure, while the removable strap offers versatile crossbody or top-handle carry.
Key benefits
- Secure zip closure to keep essentials safe
- Lightweight and versatile with crossbody and top handle carry
- Chic and compact with one inner pocket
- Perfect for those who prefer smaller bags
- Finest Camel Leather resistant to scratches
- Handmade in UAE with love
- Benefits as Icons for all above points
Story panels (hero narrative blocks)
Panel 1: Compact, Lightweight and Versatile
Reem’s compact yet practical design is ideal for those who prefer a sleek and understated handbag. It comfortably fits your phone, keys, and other daily essentials, while the zip closure ensures everything stays secure.
Panel 2: Handcrafted in UAE with the Finest Camel Leather
Inspired by UAE’s rich heritage and modern innovation, each handbag blends minimalist design with subtle cultural accents for a look that is both timeless and contemporary. Crafted from the finest camel leather, known for its luxurious feel and natural scratch resistance, every bag is handmade with precision and care, ensuring durability that lasts for years.
Panel 3: What Fits in my Bag
Designed for both style and functionality, this spacious yet elegant handbag effortlessly accommodates your daily essentials. From work must-haves to personal luxuries, it keeps everything organized and within reach, ensuring you stay stylish and prepared wherever you go.
Panel 4: Versatile and Stylish to Match Any Outfit
Its clean, timeless design pairs effortlessly with everything from casual jeans to elegant abayas, making it a must-have in your wardrobe. Whether you're heading to work, meeting friends, or attending a special occasion, this bag adds a refined touch to any look while remaining practical for everyday life.
Panel 5: What to Expect in Your Package
Your handbag arrives in a thoughtfully curated box, including exclusive branded stickers, a personalized note, a warranty card, and a satin dust bag to keep your bag in perfect condition.

2. Full product roster
Every active product in this collection with its primary SKU, price, AR title if available, Judge.me rating, and live URL.
| # | Product | AR | Primary SKU | Handle | Variants | Images | Price (AED) | Reviews | Stock | URL |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | Reem Handbag / Black & Tan | شنطة اليد ريم / اسود و تان | LNR01 |
reem-handbag-black-tan |
1 | 8 | 2,250 | 4.4* (10) | - | https://www.minimalist.ae/products/reem-handbag-black-tan |
| 2 | Reem Handbag / Burgundy | شنطة اليد ريم / بورغندي | LNR05 |
reem-handbag-burgundy |
1 | 8 | 2,250 | 5.0* (7) | - | https://www.minimalist.ae/products/reem-handbag-burgundy |
| 3 | Reem Handbag / Grey | شنطة اليد ريم / رمادي | LNR03 |
reem-handbag-grey |
1 | 7 | 2,250 | 5.0* (2) | - | https://www.minimalist.ae/products/reem-handbag-grey |
| 4 | Reem Handbag / Navy | شنطة اليد ريم / كحلي | LNR07 |
reem-handbag-navy |
1 | 8 | 2,250 | 5.0* (1) | - | https://www.minimalist.ae/products/reem-handbag-navy |
3. Per-product deep specifications
One accordion per product with every structured spec known to Shopify (weight, harmonized code, Google category, barcode, region pricing).
Reem Handbag / Black & Tan (LNR01)
| Field | Value |
|---|---|
| Handle | reem-handbag-black-tan |
| Vendor | Handbags |
| Type | Womens Bag |
| Product category | - |
| Google category | - |
| Google gender | - |
| Google age group | - |
| Google condition | - |
| SEO title | - |
| SEO description | - |
| Tags | Handbags, Red Custom Gift Box, Women, all_leather_goods, colour::abgrey::reem-handbag-grey, colour::black & tan::reem-handbag-black-tan, colour::burgundy::reem-handbag-burgundy, colour::navy::reem-handbag-navy, materials::camel leather::reem-handbag-black-tan, reem, venn-discount-5 |
| Status | active |
| Variant count | 1 |
| Image count | 8 |
| Metafield count | 29 |
| Primary SKU | LNR01 |
| Price AED | AED 2,250 |
| Compare-at price | - |
| Weight (g) | 400 |
| Barcode | LNR01 |
| Requires shipping | Yes |
| Taxable | Yes |
| Fulfillment | - |
| Inventory policy | continue |
| Cost per item | - |
Parsed specifications (from PDP body)
| Field | Value |
|---|---|
| DIMENSIONS | D: 8.5 CM / H: 11 CM / W: 18 CM |
| MATERIALS | Camel Leather |
| FINISHING | Smooth Top Grain |
| LINING | Micro Fibre |
| COLOR | Black / Tan |
| MADE IN | UAE |
| DETAILS | Inner Pocket, Crossbody Carry Long Strap |
| HARDWARE | Gold |
| SKU | LNR01 |
Arabic translations (Shopify Translate & Adapt)
-
body_html: About Reem
تعرفوا على ريم، شنطة صغيرة وعصرية مصنوعة من جلد الجمل الأصلي بتفاصيل معدنية باللون الذهبي. صغيرة وواسعة، تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي
Specifications
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
MATERIALS:
Camel Leather
- seo_description: "تعرفي على ريم، صغيرة وعصرية تجمع بين الأناقة والعملية. مصنوعة من جلد الجمل الأصلي ومزينة بشكل جميل بأجزاء معدنية ذهبية اللون ومنقوشة بنمط M المميز.
صغيرة وواسعة في الوقت ذاته، مبطنة بجلد المايكروفايبر السويدي، مصممة لتتسع لجميع أساسياتك اليومية. بتصميم خارجي ناعم وأنيق لملمس فاخر، متعددة الاستخدامات وفريدة.
تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي." - seo_title: شنط ميني توت
- title: شنطة اليد ريم / اسود و تان
Reem Handbag / Burgundy (LNR05)
| Field | Value |
|---|---|
| Handle | reem-handbag-burgundy |
| Vendor | Handbags |
| Type | Womens Bag |
| Product category | - |
| Google category | - |
| Google gender | - |
| Google age group | - |
| Google condition | - |
| SEO title | - |
| SEO description | - |
| Tags | Handbags, Red Custom Gift Box, Women, all_leather_goods, colour::abgrey::reem-handbag-grey, colour::black & tan::reem-handbag-black-tan, colour::burgundy::reem-handbag-burgundy, colour::navy::reem-handbag-navy, materials::camel leather::reem-handbag-burgundy, reem, venn-discount-5 |
| Status | active |
| Variant count | 1 |
| Image count | 8 |
| Metafield count | 29 |
| Primary SKU | LNR05 |
| Price AED | AED 2,250 |
| Compare-at price | - |
| Weight (g) | 400 |
| Barcode | LNR05 |
| Requires shipping | Yes |
| Taxable | Yes |
| Fulfillment | - |
| Inventory policy | continue |
| Cost per item | - |
Parsed specifications (from PDP body)
| Field | Value |
|---|---|
| DIMENSIONS | D: 8.5 CM / H: 11 CM / W: 18 CM |
| MATERIALS | Camel Leather |
| FINISHING | Smooth Top Grain |
| LINING | Micro Fibre |
| COLOR | Burgundy |
| MADE IN | UAE |
| DETAILS | Inner Pocket, Crossbody Carry Long Strap |
| HARDWARE | Gold |
| SKU | LNR05 |
Arabic translations (Shopify Translate & Adapt)
-
body_html: About Reem
تعرفوا على ريم، شنطة صغيرة وعصرية مصنوعة من جلد الجمل الأصلي بتفاصيل معدنية باللون الذهبي. صغيرة وواسعة، تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي
Specifications
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
MATERIALS:
Camel Leather
- seo_description: "تعرفي على ريم، صغيرة وعصرية تجمع بين الأناقة والعملية. مصنوعة من جلد الجمل الأصلي ومزينة بشكل جميل بأجزاء معدنية ذهبية اللون ومنقوشة بنمط M المميز.
صغيرة وواسعة في الوقت ذاته، مبطنة بجلد المايكروفايبر السويدي، مصممة لتتسع لجميع أساسياتك اليومية. بتصميم خارجي ناعم وأنيق لملمس فاخر، متعددة الاستخدامات وفريدة.
تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي." - seo_title: شنط ميني توت
- title: شنطة اليد ريم / بورغندي
Reem Handbag / Grey (LNR03)
| Field | Value |
|---|---|
| Handle | reem-handbag-grey |
| Vendor | Handbags |
| Type | Womens Bag |
| Product category | - |
| Google category | - |
| Google gender | - |
| Google age group | - |
| Google condition | - |
| SEO title | - |
| SEO description | - |
| Tags | Handbags, Red Custom Gift Box, Women, all_leather_goods, colour::abgrey::reem-handbag-grey, colour::black & tan::reem-handbag-black-tan, colour::burgundy::reem-handbag-burgundy, colour::navy::reem-handbag-navy, materials::camel leather::reem-handbag-grey, reem, venn-discount-5 |
| Status | active |
| Variant count | 1 |
| Image count | 7 |
| Metafield count | 29 |
| Primary SKU | LNR03 |
| Price AED | AED 2,250 |
| Compare-at price | - |
| Weight (g) | 400 |
| Barcode | LNR03 |
| Requires shipping | Yes |
| Taxable | Yes |
| Fulfillment | - |
| Inventory policy | deny |
| Cost per item | - |
Parsed specifications (from PDP body)
| Field | Value |
|---|---|
| DIMENSIONS | D: 8.5 CM / H: 11 CM / W: 18 CM |
| MATERIALS | Camel Leather |
| FINISHING | Smooth Top Grain |
| LINING | Micro Fibre |
| COLOR | Grey |
| MADE IN | UAE |
| DETAILS | Inner Pocket, Crossbody Carry Long Strap |
| HARDWARE | Gold |
| SKU | LNR03 |
Arabic translations (Shopify Translate & Adapt)
-
body_html: About Reem
تعرفوا على ريم، شنطة صغيرة وعصرية مصنوعة من جلد الجمل الأصلي بتفاصيل معدنية باللون الذهبي. صغيرة وواسعة، تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي
Specifications
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
MATERIALS:
Camel Leather
- seo_description: "تعرفي على ريم، صغيرة وعصرية تجمع بين الأناقة والعملية. مصنوعة من جلد الجمل الأصلي ومزينة بشكل جميل بأجزاء معدنية ذهبية اللون ومنقوشة بنمط M المميز.
صغيرة وواسعة في الوقت ذاته، مبطنة بجلد المايكروفايبر السويدي، مصممة لتتسع لجميع أساسياتك اليومية. بتصميم خارجي ناعم وأنيق لملمس فاخر، متعددة الاستخدامات وفريدة.
تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي." - seo_title: شنط ميني توت
- title: شنطة اليد ريم / رمادي
Reem Handbag / Navy (LNR07)
| Field | Value |
|---|---|
| Handle | reem-handbag-navy |
| Vendor | Handbags |
| Type | Womens Bag |
| Product category | - |
| Google category | - |
| Google gender | - |
| Google age group | - |
| Google condition | - |
| SEO title | - |
| SEO description | - |
| Tags | Handbags, Red Custom Gift Box, Women, all_leather_goods, colour::abgrey::reem-handbag-grey, colour::black & tan::reem-handbag-black-tan, colour::burgundy::reem-handbag-burgundy, colour::navy::reem-handbag-navy, materials::camel leather::reem-handbag-navy, reem, venn-discount-5 |
| Status | active |
| Variant count | 1 |
| Image count | 8 |
| Metafield count | 29 |
| Primary SKU | LNR07 |
| Price AED | AED 2,250 |
| Compare-at price | - |
| Weight (g) | 400 |
| Barcode | LNR07 |
| Requires shipping | Yes |
| Taxable | Yes |
| Fulfillment | - |
| Inventory policy | deny |
| Cost per item | - |
Parsed specifications (from PDP body)
| Field | Value |
|---|---|
| DIMENSIONS | D: 8.5 CM / H: 11 CM / W: 18 CM |
| MATERIALS | Camel Leather |
| FINISHING | Smooth Top Grain |
| LINING | Micro Fibre |
| COLOR | Navy |
| MADE IN | UAE |
| DETAILS | Inner Pocket, Crossbody Carry Long Strap |
| HARDWARE | Gold |
| SKU | LNR07 |
Arabic translations (Shopify Translate & Adapt)
-
body_html: About Reem
تعرفوا على ريم، شنطة صغيرة وعصرية مصنوعة من جلد الجمل الأصلي بتفاصيل معدنية باللون الذهبي. صغيرة وواسعة، تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي
Specifications
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
MATERIALS:
Camel Leather
- seo_description: "تعرفي على ريم، صغيرة وعصرية تجمع بين الأناقة والعملية. مصنوعة من جلد الجمل الأصلي ومزينة بشكل جميل بأجزاء معدنية ذهبية اللون ومنقوشة بنمط M المميز.
صغيرة وواسعة في الوقت ذاته، مبطنة بجلد المايكروفايبر السويدي، مصممة لتتسع لجميع أساسياتك اليومية. بتصميم خارجي ناعم وأنيق لملمس فاخر، متعددة الاستخدامات وفريدة.
تتميز بسير قابل للفصل يمكن ارتداؤها كشنطة كروس بودي أو كشنطة بمقبض علوي." - seo_title: شنط ميني توت
- title: شنطة اليد ريم / كحلي
4. Per-product PDP copy
Shopify metafield copy exactly as it renders on the live PDP (body HTML, DYWL panels, how-we-compare, FAQs, tabs).
Reem Handbag / Black & Tan
Body description
Meet Reem - mini, trendy, and crafted from genuine leather with gold-toned hardware. Petite yet spacious, it features a removable strap for crossbody or top-handle wear.
-
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
-
MATERIALS:
Camel Leather
-
FINISHING:
Smooth Top Grain
-
LINING:
Micro Fibre
-
COLOR:
Black / Tan
-
MADE IN:
UAE
-
DETAILS:
Inner Pocket, Crossbody Carry Long Strap
-
HARDWARE:
Gold
-
SKU:
LNR01
How we compare
gid://shopify/Metaobject/205938262386
CAMEL LEATHER :: OTHER LEATHER
FAQs
Tab: Shipping & Returns
We provide free worldwide delivery on all orders. You’ll be able to select a delivery option and review prices for each option during the checkout. After your payment is verified, it may take up to 24 hours to process and ship your order. This does not include weekends or holidays. Purchases made after 9 am GST will not be shipped out until the next business day. If you order after 9 am GST on a Saturday, your order will likely be shipped out on the following Monday. Please refer to the chart below for rates/times. If you're not happy for any reason, you can return any of your purchased MINIMALIST items within 30 days of receiving your order, provided the items are unused and in their original condition. You may initiate your return through our Contact Us page.
Tab: Warranty
Your product will be protected by our 2 year international warranty. MINIMALIST has a limited warranty that covers manufacturer's defects for two years after the original purchase date from an authorized dealer. Basically, if the parts or mechanics don't work properly, and it's our fault, we will repair or replace your product for free. However, this does not cover any abuse you might put your product through on your own. The warranty does not cover water damage, normal wear and tear, batteries, accidental glass damage, scratches, strap damage, or theft. Proof of purchase is required for all warranty claims and service requests, so please keep your receipt. If you've purchased from our site, the order number will suffice; otherwise if you purchased via another authorized seller or retail location, you will need to contact them directly as they handle their own warranty claims, returns and exchanges.
Reem Handbag / Burgundy
Body description
Meet Reem - mini, trendy, and crafted from genuine leather with gold-toned hardware. Petite yet spacious, it features a removable strap for crossbody or top-handle wear.
-
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
-
MATERIALS:
Camel Leather
-
FINISHING:
Smooth Top Grain
-
LINING:
Micro Fibre
-
COLOR:
Burgundy
-
MADE IN:
UAE
-
DETAILS:
Inner Pocket, Crossbody Carry Long Strap
-
HARDWARE:
Gold
-
SKU:
LNR05
How we compare
gid://shopify/Metaobject/205938262386
CAMEL LEATHER :: OTHER LEATHER
FAQs
Tab: Shipping & Returns
We provide free worldwide delivery on all orders. You’ll be able to select a delivery option and review prices for each option during the checkout. After your payment is verified, it may take up to 24 hours to process and ship your order. This does not include weekends or holidays. Purchases made after 9 am GST will not be shipped out until the next business day. If you order after 9 am GST on a Saturday, your order will likely be shipped out on the following Monday. Please refer to the chart below for rates/times. If you're not happy for any reason, you can return any of your purchased MINIMALIST items within 30 days of receiving your order, provided the items are unused and in their original condition. You may initiate your return through our Contact Us page.
Tab: Warranty
Your product will be protected by our 2 year international warranty. MINIMALIST has a limited warranty that covers manufacturer's defects for two years after the original purchase date from an authorized dealer. Basically, if the parts or mechanics don't work properly, and it's our fault, we will repair or replace your product for free. However, this does not cover any abuse you might put your product through on your own. The warranty does not cover water damage, normal wear and tear, batteries, accidental glass damage, scratches, strap damage, or theft. Proof of purchase is required for all warranty claims and service requests, so please keep your receipt. If you've purchased from our site, the order number will suffice; otherwise if you purchased via another authorized seller or retail location, you will need to contact them directly as they handle their own warranty claims, returns and exchanges.
Reem Handbag / Grey
Body description
Meet Reem - mini, trendy, and crafted from genuine leather with gold-toned hardware. Petite yet spacious, it features a removable strap for crossbody or top-handle wear.
-
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
-
MATERIALS:
Camel Leather
-
FINISHING:
Smooth Top Grain
-
LINING:
Micro Fibre
-
COLOR:
Grey
-
MADE IN:
UAE
-
DETAILS:
Inner Pocket, Crossbody Carry Long Strap
-
HARDWARE:
Gold
-
SKU:
LNR03
How we compare
gid://shopify/Metaobject/205938262386
CAMEL LEATHER :: OTHER LEATHER
FAQs
Tab: Shipping & Returns
We provide free worldwide delivery on all orders. You’ll be able to select a delivery option and review prices for each option during the checkout. After your payment is verified, it may take up to 24 hours to process and ship your order. This does not include weekends or holidays. Purchases made after 9 am GST will not be shipped out until the next business day. If you order after 9 am GST on a Saturday, your order will likely be shipped out on the following Monday. Please refer to the chart below for rates/times. If you're not happy for any reason, you can return any of your purchased MINIMALIST items within 30 days of receiving your order, provided the items are unused and in their original condition. You may initiate your return through our Contact Us page.
Tab: Warranty
Your product will be protected by our 2 year international warranty. MINIMALIST has a limited warranty that covers manufacturer's defects for two years after the original purchase date from an authorized dealer. Basically, if the parts or mechanics don't work properly, and it's our fault, we will repair or replace your product for free. However, this does not cover any abuse you might put your product through on your own. The warranty does not cover water damage, normal wear and tear, batteries, accidental glass damage, scratches, strap damage, or theft. Proof of purchase is required for all warranty claims and service requests, so please keep your receipt. If you've purchased from our site, the order number will suffice; otherwise if you purchased via another authorized seller or retail location, you will need to contact them directly as they handle their own warranty claims, returns and exchanges.
Reem Handbag / Navy
Body description
Meet Reem - mini, trendy, and crafted from genuine leather with gold-toned hardware. Petite yet spacious, it features a removable strap for crossbody or top-handle wear.
-
DIMENSIONS:
D: 8.5 CM / H: 11 CM / W: 18 CM
-
MATERIALS:
Camel Leather
-
FINISHING:
Smooth Top Grain
-
LINING:
Micro Fibre
-
COLOR:
Navy
-
MADE IN:
UAE
-
DETAILS:
Inner Pocket, Crossbody Carry Long Strap
-
HARDWARE:
Gold
-
SKU:
LNR07
How we compare
gid://shopify/Metaobject/205938262386
CAMEL LEATHER :: OTHER LEATHER
FAQs
Tab: Shipping & Returns
We provide free worldwide delivery on all orders. You’ll be able to select a delivery option and review prices for each option during the checkout. After your payment is verified, it may take up to 24 hours to process and ship your order. This does not include weekends or holidays. Purchases made after 9 am GST will not be shipped out until the next business day. If you order after 9 am GST on a Saturday, your order will likely be shipped out on the following Monday. Please refer to the chart below for rates/times. If you're not happy for any reason, you can return any of your purchased MINIMALIST items within 30 days of receiving your order, provided the items are unused and in their original condition. You may initiate your return through our Contact Us page.
Tab: Warranty
Your product will be protected by our 2 year international warranty. MINIMALIST has a limited warranty that covers manufacturer's defects for two years after the original purchase date from an authorized dealer. Basically, if the parts or mechanics don't work properly, and it's our fault, we will repair or replace your product for free. However, this does not cover any abuse you might put your product through on your own. The warranty does not cover water damage, normal wear and tear, batteries, accidental glass damage, scratches, strap damage, or theft. Proof of purchase is required for all warranty claims and service requests, so please keep your receipt. If you've purchased from our site, the order number will suffice; otherwise if you purchased via another authorized seller or retail location, you will need to contact them directly as they handle their own warranty claims, returns and exchanges.
5. Sales playbook
Talking points for retail sales advisors and CS agents. Seeded from DAISY 31-Jan baseline + Shopify copy; edit via the admin override UI to replace the defaults.
Elevator pitch (30 seconds)
The Reem handbag is functional, fitting your phone and essentials with ease. Its zip closure keeps belongings secure, while the removable strap offers versatile crossbody or top-handle carry.
Best-fit personas
- The gift-giver: shopping for a milestone (birthday, engagement, Eid, graduation). Emphasise the signature wooden packaging and the sticker set.
- The self-purchase customer who rewards herself for a professional milestone. Emphasise longevity, pairing with existing jewellery, and care instructions.
- The returning customer expanding a set (already owns a Classic watch, considering a second piece). Emphasise cross-collection harmony and the upsell map below.
- The tourist buying a souvenir that says Emirates without feeling touristy. Emphasise the Barajeel/Khaleeji design language and shipping policies.
Upsell map (recommend with this collection)
- Cardholder Camel Leather
- Long Wallet Camel Leather
- Personalised initials service
Objection handlers
- "It is expensive." Anchor on the wooden gift box, the craftsmanship, and the warranty. Compare per-wear cost over 3 years. Offer the discovery set as an entry point for perfumes, or a smaller SKU within the collection for watches/jewellery.
- "Can I get a discount?" Minimalist rarely discounts outside the seasonal moments. Offer loyalty perks, the gift box upgrade, or a personalisation service at no extra cost where applicable.
- "Is this authentic?" Every piece has the Minimalist serial on the wooden box sticker, a harmonized code for customs, and a warranty card. All SKUs are registered against the Shopify master catalogue.
- "Can I return it?" Yes, within 14 days, unworn, in original packaging. Perfumes must be unsealed. Personalised items are final sale.
- "Does it come with Arabic language care?" Yes, all care cards ship bilingual. The PDP copy itself is published in Arabic and English, and the retail staff are trained in both.
Style and wear tips
- Break-in: the camel leather softens with wear over the first 2 weeks.
- Care: avoid direct sunlight and water. Condition lightly every 6 months.
- Personalisation: initials service is free on the first purchase of a wallet or bag.
Story-panel lift-out (use verbatim when closing)
Reem’s compact yet practical design is ideal for those who prefer a sleek and understated handbag. It comfortably fits your phone, keys, and other daily essentials, while the zip closure ensures everything stays secure.
6. Training material
Used by the retail onboarding programme and the Day 2-6 training transcripts. Quiz answers live at the bottom of this section; print the quiz separately for SAs.
Key vocabulary
Key vocabulary
- Tote - Large open-top bag for daily carry.
- Crossbody - Small bag worn with the strap diagonally across the body.
- Interior - Number of slip pockets, zip pockets, card slots.
- Hardware - The metal fittings and logo plates.
Five things SAs must know before selling
- Secure zip closure to keep essentials safe
- Lightweight and versatile with crossbody and top handle carry
- Chic and compact with one inner pocket
- Perfect for those who prefer smaller bags
- Finest Camel Leather resistant to scratches
Common SA mistakes (from past training audits)
- Quoting "waterproof" instead of the correct "water-resistant 3 ATM".
- Skipping the wooden box as a selling point; always open it during the demo.
- Offering discount language before trying a non-monetary close (personalisation, gift wrap).
- Forgetting to ask about initials/engraving until after payment.
- Not mentioning the 14-day return policy when the customer hesitates.
- Handing over without showing care instructions - always flip to the care card.
- Calling the collection by its SKU prefix instead of its product name.
Role-play script
Customer: I am looking for a gift for my wife's birthday. Something elegant, not too flashy.
SA: Congratulations in advance. May I ask roughly what she wears day to day - more minimal, or does she layer jewellery?
Customer: She is mostly minimal. But she loves small details.
SA: Then the Reem collection is a perfect fit. It is built around the idea of quiet luxury - clean lines, one hero detail per piece. Let me show you the signature piece...
SA (opens the wooden box): Notice the packaging. Every piece ships in this exact box with a set of exclusive stickers - part of the unboxing experience. After she sees it, you will get credit for it.
Customer: How much is it?
SA: The range starts at AED 2,250. For a birthday gift with this kind of presence, that is the sweet spot. And it is fully covered by our one-year warranty.
SA (closing): Would you like me to wrap it, or would she prefer to open the signature wooden box herself?
POS handling notes
- Always check if the customer wants initials before ringing up the sale.
- Offer the gift receipt option.
- For perfumes, check the seal before handover; never sell a broken seal.
- For watches, set the time on the watch before handing over when possible.
- For jewellery, use the black polishing cloth before the handover.
Five-question quiz
Q1. What is the SKU prefix for the Reem collection?
Q2. How many active products are currently in the Reem collection?
Q3. Which category does Reem belong to?
Q4. Name one upsell recommendation for Reem.
Q5. What is the typical objection heard for Reem and the one-line counter?
Answer key
- Q1: LNR - Q2: 4 - Q3: Handbags - Q4: See "Upsell map" above. - Q5: See "Objection handlers" above.7. Imagery inventory
Every image URL for every product in this collection. Source is Shopify CDN; the nightly mirror job populates the R2 URL column once Phase 4 ships.
Reem Handbag / Black & Tan (reem-handbag-black-tan)
| # | Alt | Shopify CDN | R2 mirror |
|---|---|---|---|
| 1 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0015_Black-tan_Edited.webp?v=1767182146 | - |
| 2 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0003_Blakc-Tan-Close-Up_Edited.webp?v=1767182146 | - |
| 3 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0004_Black-Tan-Open_Edited.webp?v=1767182146 | - |
| 4 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0018_BlackTan-Iso_Edited.webp?v=1767182146 | - |
| 5 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0011_BlakcTan-Full-Edited.webp?v=1767182146 | - |
| 6 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/2_8d247818-bb23-48c8-957c-f8cea8c27d41.jpg?v=1767182146 | - |
| 7 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/4_23d22d8a-5824-4cbe-82a5-1acc5bb78a8d.jpg?v=1767182146 | - |
| 8 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/3_e9354ce4-fde8-4301-ae9d-cec8d6cd4cfb.jpg?v=1767182146 | - |

Reem Handbag / Burgundy (reem-handbag-burgundy)
| # | Alt | Shopify CDN | R2 mirror |
|---|---|---|---|
| 1 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0012_Burgundy.webp?v=1746580000 | - |
| 2 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0000_BurgundyClose-up.webp?v=1746580000 | - |
| 3 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0017_Burgundy-Iso.webp?v=1746580000 | - |
| 4 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0005_BurgundyOpen.webp?v=1746580000 | - |
| 5 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0010_BurgundyFull.webp?v=1746580000 | - |
| 6 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/reem-burgundy-handbag.png?v=1753173480 | - |
| 7 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/4_2aa6fae1-69bf-4222-8040-ee9c9295fa0e.jpg?v=1753173480 | - |
| 8 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/3_70dd272c-ca80-4905-a099-ab0bde5a0bc0.jpg?v=1753173480 | - |

Reem Handbag / Grey (reem-handbag-grey)
| # | Alt | Shopify CDN | R2 mirror |
|---|---|---|---|
| 1 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0013_Grey.webp?v=1747317824 | - |
| 2 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0002_GreyCloseup.webp?v=1747317824 | - |
| 3 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0016_Grey-Iso.webp?v=1747317824 | - |
| 4 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0006_GreyOpen.webp?v=1747317824 | - |
| 5 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0009_GreyFull.webp?v=1747317824 | - |
| 6 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/3_7254e4a6-1a86-4590-b47c-7a30120b22d5.jpg?v=1746580172 | - |
| 7 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/2_b5bcac3e-f452-4bab-b21b-172f12f9590d.jpg?v=1746580172 | - |

Reem Handbag / Navy (reem-handbag-navy)
| # | Alt | Shopify CDN | R2 mirror |
|---|---|---|---|
| 1 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0014_Navy.webp?v=1746579809 | - |
| 2 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0001_NavyCloseup.webp?v=1746579842 | - |
| 3 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0019_Navy-Iso.webp?v=1747317943 | - |
| 4 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0007_NavyOpen.webp?v=1747317943 | - |
| 5 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/LNR_0008_NavyFull.webp?v=1746579842 | - |
| 6 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/01_cf70bce3-08b1-4c24-9278-acb9195dcb1a.jpg?v=1746579842 | - |
| 7 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/03_1add8124-d155-4c12-ac46-4ac16acf2c17.jpg?v=1746579842 | - |
| 8 | - | https://cdn.shopify.com/s/files/1/1843/6287/files/04_3a472967-eb32-43a5-91cb-f462680f2d61.jpg?v=1746579842 | - |

8. Business context
Roadmap status, launch date, and expansion history. Pulled nightly from the "ALL LAUNCHES WITH DATES" Google Sheet.
| Field | Value |
|---|---|
| Copy source | PDP Translations sheet: Handbags New PDP |
| Seed last updated | 2026-01-27 |
| Sample product (31-Jan) | Reem Handbag / Black & Tan |
| Sample SKU (31-Jan) | LNR01 |
| Sample price (31-Jan) | AED 2,250 |
| Sample URL (31-Jan) | https://www.minimalist.ae/products/reem-handbag-black-tan |
| Active count (31-Jan) | 4 |
| Products in this book | 4 |
| Launch date (sheet) | 2023-12 |
| Roadmap status | active |
| Upcoming launch flag | no |
| Sheet last synced | 2026-04-22T17:29:00 |
12. Leather-specific
Leather type, lining, hardware, pockets, personalisation.
Reem Handbag / Black & Tan
| Attribute | Value |
|---|---|
| Bag/case material | - |
| Leather/vinyl texture | - |
| Color | - |
| Harmonized code | 4202.21.00 |
| Personalisation popup | - |
| Personalisation product | - |
| Initials options | - |
| Initials placement | - |
Reem Handbag / Burgundy
| Attribute | Value |
|---|---|
| Bag/case material | - |
| Leather/vinyl texture | - |
| Color | - |
| Harmonized code | 4202.21.00 |
| Personalisation popup | - |
| Personalisation product | - |
| Initials options | - |
| Initials placement | - |
Reem Handbag / Grey
| Attribute | Value |
|---|---|
| Bag/case material | - |
| Leather/vinyl texture | - |
| Color | - |
| Harmonized code | 4202.21.00 |
| Personalisation popup | - |
| Personalisation product | - |
| Initials options | - |
| Initials placement | - |
Reem Handbag / Navy
| Attribute | Value |
|---|---|
| Bag/case material | - |
| Leather/vinyl texture | - |
| Color | - |
| Harmonized code | 4202.21.00 |
| Personalisation popup | - |
| Personalisation product | - |
| Initials options | - |
| Initials placement | - |
13. Change log (last 90 days)
Product-level changes in this collection: price moves, new variants, discontinued SKUs, image refreshes, copy edits.
| When | SKU | Field | Old | New | Source |
|---|---|---|---|---|---|
| 2026-04-22 | - | new | - | Reem Handbag / Navy | shopify_minimalist |
| 2026-04-22 | - | new | - | Reem Handbag / Grey | shopify_minimalist |
| 2026-04-22 | - | new | - | Reem Handbag / Burgundy | shopify_minimalist |
| 2026-04-22 | - | new | - | Reem Handbag / Black & Tan | shopify_minimalist |
14. Customer reviews (Judge.me)
20 reviews across 4 products, 4.70* average.
| Product | Reviews | Avg |
|---|---|---|
| Reem Handbag / Black & Tan | 10 | 4.40 |
| Reem Handbag / Burgundy | 7 | 5.00 |
| Reem Handbag / Grey | 2 | 5.00 |
| Reem Handbag / Navy | 1 | 5.00 |